Yellow Media Inc. (YLO.TO)

[tendim]

I still recieve about 15% of my total business from it(I always ask,how clients find me)So i probably generate about 30k(85% from my network/referals)

I don't use the YellowPages (print). However, I do use the YellowPages app. Assuming that everything in the print version is also in the app version, many businesses get my business because of that.

You can put your business ad on Google Places for free.

You can sell your first born for free too. Sorry, I'm anti-google. There is always a price to pay for being "free". The price in this case isn't incurred on the vendors, but on the buyers who browse the websites through data harvesting.

Disclosure: Long YLO; I only keep it in my account as a constant reminder to pull out before it's too late. Down 99%, and it would cost more in brokerage fees to sell it.

[AnimeEd]

You can sell your first born for free too. Sorry, I'm anti-google. There is always a price to pay for being "free". The price in this case isn't incurred on the vendors, but on the buyers who browse the websites through data harvesting.

That's fine but keep in mind that it's not personal opinion that drives the market but the general public consensus.

[GOB]

That's fine but keep in mind that it's not personal opinion that drives the market but the general public consensus.

Public consensus can shift quite rapidly, especially in the case of a company like Google, where how they portray themselves is such a stark departure to how they actually do business.

Their motto is "do no evil", yet they are consistently breaching people's privacy and are constantly under investigation from various authorities because of their questionable actions.

[donald]

I'll prob keep it(ylo pages)but might downgrade to the smallest ad(i have the 2nd smallest ad sizing now)just irks me how much they raised there prices(i swear 2 yrs ago i was paying about 15/16 hundred not the 25 hundredish im paying now.

Funny thing is though over 50% of my business is from the demo age group between 45-60(reroofing ect-and alot of them are not ''tech",could be wrong though)problem with the tech demo(under 35)they are not my main buyers(but in future years of course they will be)

In any event i am going to get a website up and running(that is trend,mostly all my competitor's are doing this,it is the en-vouge thing to do.....even maybe a twitter acct(have a facebook business page already)I'm just wondering what it would cost to build a ''personal" company website with menu bars/company profile/picture of work completed/our suppliers/customer testimonies ect ect........thanks for the replies!

[m3s]

Why don't you make a Google Places directory anyways? It's free and it's basically what YLO tries to do online, except Google actually knows how the internet works. Yellow Pages was always notoriously horrid at SEO and everything web related but luckily they had such well known brand power all these years. They even managed to ruin perfectly good web sites they bought out with their massive stock pile before going under. Regardless of whether Google is data mining, it's how the majority do and find business right now.. Seems crazy to me to ignore them as a business owner. If someone were to replace Google, I doubt it would cost $2500/year if much either. Making a web site used to require programming but now WP makes it no harder than using a computer program and there are many places to host a simple one for free. The hard part is making your random website show up on Google... that's where Google Places comes in, with a link to you web site and email etc. Old people live without cheques in Europe I'm sure old people can adapt to searching Google as well.

[donald]

Thanks Mode,i am going to look into goggle.The one downside is see being very visable on goggle(in my market,city) is being flooded by ''quote shopper's" or ''low margin" work ie:fixing leaks/random,minor repair work(not after that)But im looking @ the negitive!(which i should'nt be)I want to expand but do it intelligently(im lucky because im rooted with builder's work)

Setting up a visa payment acct is also on my list of things to do(mentioning cheques,lol)I'm a smaller outfit(but growing,gaining traction in my market)so i have to go this route also....some many people ask to pay by visa now(for points and there own payment sechudle)

[HaroldCrump]

Debt re-structuring plan approved by majority shareholders and debt holders:

http://www.theglobeandmail.com/globe...32/?cmpid=rss1

The company said it will put the debt restructuring plan in place by the end of this month.

In the last week or so, the bonds have jumped from the mid 40s to the mid 50s.
The 2015s are trading at 57c. today in the secondary market.

[kcowan]

I don't think this outcome was a surprise. The bondholder lawsuit will be the next event.

[HaroldCrump]

The bondholder lawsuit will be the next event.

You mean the convertibles holders?
They are the ones that got screwed over.

[kcowan]

You mean the convertibles holders?
They are the ones that got screwed over.

Yes and the banks. They are good company to have on side.