Quote Originally Posted by Woody View Post
Its simply unsustainable to base a business off selling ads alone (as opposed to accompanying/suplementing the content) that most people ignore and which the majority of actual clicks are accidental.
Can you explain then, how TV has been able to work for so long? I think an ads only model can (and does) work for a lot of websites. That said, I also think it's totally reasonable and OK for a site to put up a paywall. They're a business and they can choose how they wish to run it. The question will be if enough people think their content is good enough to pay for that it's a net positive for them, revenue-wise.